Promotional Phone Card Postcards
Here are the fronts of the three postcards. (Click on any image to enlarge it.) Download a PDF of this postcard campaign. The Company: CorporatePhoneCards.com is a full-service provider of promotional...
View ArticleDirect Mail & Response Copywriting
For freelance direct response copywriting, I have over 20 years of experience across all media, including postcards, self-mailers, ads, radio, TV, online banners, and direct response packages. Below...
View ArticleMore Healthcare Copywriting
Healthcare Copywriting is an exciting field and I’ve written for a myriad of healthcare products and services. Below are more examples of my healthcare copywriting expertise: Portola Valley Health...
View ArticleFreelance Travel Copywriting Experience
Travel Copywriter I’m proud to have over 25 years of freelance travel copywriting expertise across a wide range of clients and periodicals. These include resorts in North America, top-rated airlines...
View ArticleB2B Postcard Copywriting
One of my best friends is Bart Saling, owner of Bridge to Bridge Technologies in San Rafael, CA. He promotes his business with promotional postcards like the two shown here and hired me to do the B2B...
View ArticleTwins Birth Announcement
My twin brother’s daughter just had twins. Here’s the birth announcement I wrote for her. NOTE: Her last name is York… The post Twins Birth Announcement appeared first on Freelance Copywriting |...
View ArticleSan Francisco Copywriting Presentation at BNI Embarcadero
As someone with vast expertise in San Francisco copywriting, I presented this PDF at BNI Embarcadero to provide an overview of my services across five industries and the best referrals within each one....
View ArticleMy All-Time Favorite Copywriting Headlines
As a San Francisco freelance copywriter, I’ve crafted thousands of projects over the past 35+ years, so it’s pretty hard to choose my favorite copywriting headlines. But here are a dozen or so of them…...
View ArticleSan Francisco Direct Response Copywriting
These are some of my highest response projects for San Francisco direct response copywriting. Financial Services I’ve been fortunate to work with several divisions of Bank of America Retail Banking...
View ArticleBNI Comedic Copywriter Presentation
My BNI Embarcadero presentation yesterday focused on what I called “Comedic Copywriting”. I do not consider myself a comedy writer of sitcoms, movies or stand-up sessions on Open Mike Nights. But I...
View ArticleSoftware Direct Response Copy
I’ve written direct response packages, promotional postcards, self-mailers, conference announcement mailers, and HTML emails for a wide variety of software clients, including Oracle, Symantec (Norton),...
View ArticleCheck Point Software :: Direct Response Copy
During 2006/2007, I wrote a variety of direct response projects for Check Point Software Technologies, an Israeli company with US headquarters in Redwood City, California. This company is a leader in...
View ArticleBarclays Global Investors 3D Direct Project :: 20% Response Rate
The Company: Barclays Global Investors is an investment management subsidiary of U.K.-based Barclays Bank. It’s the largest corporate money manager in the world, with over £1.04 trillion (US$2.08...
View ArticleISP Postcards :: Brainstorm Networks
THE PROBLEM Brainstorm Networks, a South Bay Internet Service Provider now owned by RCN, called on me to write and manage a direct marketing campaign. But they didn’t know if they should mail letter...
View ArticleHealthcare Copywriting
Healthcare Copywriting is one of my specialties. Because I’m a San Francisco freelance healthcare copywriter with vast expertise across all media, I’ve had the good fortune of working with a wide...
View ArticleFreelance Direct Marketing Financial Copywriting
Wells Fargo EquityLine Platinum Card Acquisition Letters For one of Wells Fargo’s design agencies (Damore Johann), I wrote a series of direct response letters to Equity Line Platinum Card owners with...
View ArticleHearing Aid Direct Mail
As a freelance copywriter, an ad agency called me recently to handle the copy and concepts for a few direct response projects for their hearing aid client, Zounds Hearing in Arizona. The thing I like...
View ArticleDHL Snow Globe $20 Promotion
About 10 years ago, I was called by a local ad agency who needed a freelance San Francisco copywriter to craft a promotional ad for DHL Worldwide Express delivery services. The art director and I...
View ArticleRecruitment DM Campaign
Earlier this year, I worked as a freelance copywriter with the very talented San Francisco art director John Donaghue on a new direct marketing campaign for Midland National’s Annuities Division. The...
View ArticleFinancial Copywriting
I have a vast portfolio of financial copywriting expertise. Over the past 25 years, I’ve produced a wide variety of financial copywriting projects, including memorable print and broadcast work,...
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